If you haven’t considered taking the bus lately, you should think again. This charming stunt at a bus stop proves that using your phone can make your life a lot more exciting.
Mobile phone technology company Qualcomm organised this fun video. Unfortunately the Facebook tab this stunt leads to is a bit of an embarrassment in terms of design craft and engagement idea (a quiz, really?) – especially when you claim to be ‘born mobile’ and have technology in your DNA.
Is it worth investing a lot of money into the video and then completely let down the online users? I would have loved to continue this good beginning.