I totally think that parallax scrolling sites are the new (old) thing. We are seeing many, many sites submitted that are using it lately. Well here is another one from Illy coffee that explores the world of coffee with a dude called Gabriele, who travels the world to “Couch Surf”, meeting people telling his stories over a coffee, all in the pursuit of happiness. Ok… The only problem with this explosion of parallax sites is that many are using the technology as an idea. It’s NOT an idea, it’s an execution.